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New Balance announces Grey Days 2025


New Balance just announced Grey Days, the month-long celebration of its signature colour.

Grey Days is an homage to everything New Balance represents, bringing together the brand’s family of ambassadors and athletes for a range of special-edition products, events, and stories.

Originally introduced in the 1980s in service of building a superior urban running shoe, the colour Grey continues to embody New Balance’s dedication to craft, quality, and fearless independence in every field.


New Balance MT10 “Grey Days”
Style Code: MT10OAB
Release Date: May 1, 2025

As seen on Aminé


As seen on Cameron Brink

New Balance 740 “Grey Days”
Style Code: U740GS2
Release Date: May 1, 2025

Grey Days 2025 is an expression of Grey as limitless possibility. The classic New Balance
shade is applied in various forms across twenty-one footwear and eleven apparel styles.
ranging from all-time classics to modern favourites.


New Balance 1000 “Grey Days”
Style Code: M1000EGR
Release Date: May 1, 2025

As seen on Sainté


New Balance Fresh Foam X 1080v14 “Grey Days”
Style Code: W108014G
Release Date: May 1, 2025


New Balance 9060 “Grey Days”
Style Code: U9060AGA
Release Date: May 1, 2025

For 2025, the reissue of the 1300JP—the legendary style released just once every five years—brings extra excitement to Grey Days.

The 1300JP stands out as one of New Balance’s most sought-after styles, not only because of its rarity but because of its impeccable craftsmanship and unique place in global sneaker culture.

Key launches throughout Grey Days will include:

  • May 1: The Grey Shop launches in New Balance stores and on NewBalance.co.za and will include new and existing Grey styles from our lifestyle, performance, and kids ranges, including the 9060, 1000, T500, Fresh Foam X 1080v14, and more, in addition to a selection of timeless Grey apparel.
  • May 14: The 740 and 1906 Loafer launch. The 1906 Loafer, a reenvisioned classic penny loafer juxtaposing sneaker and formal wear, has been in high demand since launching late last year.
  • May 29: The 1300JP launches. Released just once every five years, New Balance’s 1300JP has become one of the sneaker world’s most sought-after styles. This style is unfortunately not available in the South African market.

As seen on Storm Reid

New Balance CT500 “Grey Days”
Style Code: CT500OGA
Release Date: May 1, 2025


New Balance Fresh Foam Trainer “Grey Days”
Style Code: UTRNWC
Release Date: May 1, 2025


New Balance 1906L “Grey Days”
Style Code: U1906LGR
Release Date: May 14, 2025


New Balance 2010 “Grey Days”
Style Code: U2010GD
Release Date: May 22, 2025

As seen on Aminé


New Balance 741 “Grey Days”
Style Code: U471GR
Release Date: May 22, 2025

As seen on Gabby Thomas

New Balance Numeric 933 “Grey Days”
Style Code: NM933GDY
Release Date: May 26, 2025

As seen on Andrew Reynolds

The New Balance Grey Days styles are now available at New Balance stores, newbalance.co.za, and select retailers from May.


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